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lisa Norden Collection
POWER WOMAN LAUNCHES NEW SWIMSUIT COLLECTION IN COLLABORATION WITH OLYMPIC MEDALIST LISA NORDÉN
The new “Northern Star” swim collection from Power Woman is done in collaboration with triathlon star Lisa Nordén. The “Northern Star” collection with 3 swimsuit models has a powerful design inspired by the Nordic symbols - Northern Lights and the Pole Star. The swimsuit collection is specially designed to give swimmers the best conditions in water, in pool and in open sea. The collection bears the Power Woman signature - a colorful design with clear inspiration from nature's power elements.
”Swedes and northerners have a special relationship to open water. We usually swim in indoor environments, and this is perhaps why we embrace to swim in open water. I love swimming in open water, to see the sky and clouds above me while having the big blue below me. It makes you humble towards nature and its powers. The Northern Star collection is inspired by the northern lights, one of nature's most powerful spectacles. It is a reminder of how beautiful the world really is and how power it is. I wanted to bring some of that power to the swimmer with this swimsuit collection", says Lisa Nordén about the new swimming collection.
The Northern Star collection is inspired by the northern lights, one of nature's most powerful spectacles. It is a reminder of how beautiful the world really is and how power it is. I wanted to bring some of that power to the swimmer with this swimsuit collection"
northern star
Lisa Norden
"Jag heter Lisa Nordén och är triathlet. Jag växte upp som hästtjej men gled in på triathlon på gymnasiet och sedan 2003 blev det “min” sport. Efter studenten flyttade jag till Australien och lärde mig simma frisim och fånga vågor på Bondi Beach i Sydney. Sedan dess har det blivit tre Olympiska Spel med en silvermedalj som höjdpunkt samt tre stycken världsmästartitlar. Jag gjorde ett kort besök in i cyklingens värld med två världsmästerskap och ett antal SM-titlar som resultat men har nu påbörjat ett av de mest spännande projekten hittills, Ironman. Jag har nog aldrig ställts inför en uppgift som kräver mer ödmjukhet och tålamod än just ironman. Allt ställs på sin spets i Ironman och på något sätt njuter jag av att få vända in och ut på mig själv, ta reda på vem jag är och vad jag verkligen vill. Det är en fascinerande process."
lisa norden collection
northern star
Northern Star
Lisa Norden Collection
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The fit is very snug and sizes are small since this is a classic swimmers collection. For advanced swimmers use your regular size if you want it really tight and like a second skin. For regular swimmers or beginners please size up one or two sizes.
stays in place
tie a knot
LESS IS EFFORTLESS
Less fabric and a tighter fit makes you go faster in the water. Our swimwear line is designed to stay in place and boost your underwater speed. That's why the swimsuit has a firmer material and the pant is equipped with a drawstring for safe flipturns. You will make a statement with this powerful swimwear!
Passion for sports
This is a swimwear collection for everyday use, made in classic swimwear styles. The fit is very snug and sizes are small since this is a classic swimmers collection. For advanced swimmers use your regular size if you want it really tight and like a second skin. For regular swimmers or beginners please size up one or two sizes.
It's not about age - it's about embracing life. Just like this picture. Three women; a teenager, one in her early twenties, and one soon to be 50. This is what we had in mind, designing the new Sporty Swimmer collection as a tribute to joy and playfulness in water, no matter age.
The print is made inhouse in Sweden and the production and fabric is from Spain. Anna, Linnea and Wilhelmina wear size S and are 160-170cm.
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